This conference has now run. Where available, presentations are online. You'll find links to speakers' presentations in the conference programme below.
Our next scheduled event is Internet Marketing, scheduled for 2 December 2009 in Auckland. Please mark this date in your diary and check back for details.
The future of the book is digital, mobile and global. The changes sweeping this US$100 billion global industry ― and increasingly newspapers and magazines too ― promise the biggest change in how we read since the invention of the printing press. This major conference explores their impact on New Zealand and the new opportunities opening up globally for smart media and technology players.
- Features top international keynotes to engage senior decision makers from publishing, technology, education and the creative sector.
- A special Future of the Book in Education stream highlights global opportunities in e-learning
- The Networking Lounge and Product Showcase provides a place to come and do business.
The Future of the Book conference will give New Zealand organisations the tools and partnerships to engage in the emerging consumer and educational markets for digital content.
Who Should Participate
- Publishers – consumer, trade and educational across a range of media
- Technology providers
- Content providers looking for technology partners
- Developers looking for content partners
- E-Learning providers
- Retailers, librarians, suppliers and service providers
- Investors
- Anyone who can help build an internationally competitive digital publishing industry based in New Zealand
The Future of the Book conference is organised by the Digital Publishing Forum, an industry group formed by book publishers, authors and their copyright licensing agency. The Forum's aim is to accelerate the growth of digital publishing in New Zealand. A key part of this is exposing this rapidly emerging global opportunities to new, as well as existing, players.
For more information, visit digitalpublishing.org.nz. For details on conference speaking and sponsorship opportunities, contact Forum Director Martin Taylor on +64-9-529-9573 or
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
.
Find out more:
This conference has closed. Links to speakers' presentations, where available, are below.
The Future of the Book Conference
Hyatt Regency Hotel, Auckland. 24-25 June 2009
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| DAY 1 - Wednesday 24 June |
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Topic |
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8:30AM
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Registration opens
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9:00
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Welcome and Introduction
View the opening presentation for The Future of the Book
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9:10
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International Keynote: Building a new world publishing business: Lessons from Stanza
Stanza is the leading application for reading on Apple's iPhone. It's also one of the iPhone's most downloaded applications. Stanza has transformed the landscape for digital publications and ebooks. How did it happen, and what lies ahead from this innovative company, now Amazon-owned, and the industry now exploding around it.
Neelan Choksi, COO, Lexcycle, developer of Stanza ebook reader for the iPhone
View Neelan's presentation
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9:50
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International Keynote: The Book is Dead. Long Live the Book
Books are more than just a major commercial sector, they are at the heart of our very culture and ideas. As the book takes new digital forms, how will this impact on the things that have made books so important?
Sherman Young, academic and author of The Book is Dead: Long Live the Book.
View Sherman's presentation
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10:30
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Morning Tea and Product Showcase
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11:00
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International Keynote: International distribution of digital content – channels, formats, devices, digital rights management
Richard Pipe, CEO, InfoGrid Pacific Pte Ltd
View Richard's presentation
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11:45
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Developing and selling iPhone applications
When Apple turned on its App Store a year ago, it unleashed a whole new industry for developers and content providers, proving the huge potential of the smartphone category. In this session, you'll hear from some pioneers who have created global businesses around the exploding smartphone category.
Karl Von Randow, Cactuslab; Neelan Choksi, Lexcycle
View Karl's presentation
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12:30PM
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Lunch and Product Showcase
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1:30
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Acquiring and protecting digital rights: copyright, contracts and licensing models
The digital world opens up whole new opportunities for existing and newly created content and partnerships. At the heart of this is digital rights – the legal and business frameworks in which successful ventures operate. This session explains how digital rights are bought and sold, how to protect them, and what pitfalls to avoid.
Simon Rowell, Partner, James and Wells
View Simon's presentation here
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2:15
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Where's the money today and what's coming soon?
With the digital publishing market in its infancy, publishers need to know what pockets of revenue exist today, as well as what they should be planning for soon. Richard Siegersma of DA Information Services looks at the Australian experience, including current library and educational markets, as well as some innovative emerging retail channels such as the Espresso Book Machine.
Richard Siegersma, CEO, DA Information Services, Melbourne
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3:00
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Afternoon Tea and Product Showcase
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3:30
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The promise, the pain and the payback of moving to XML
The holy grail of digital publishing is to create content once, then re-purpose it in multiple ways for multiple devices. Underpinning this are technologies such as XML and XHTML. But reaching this ideal place can be a very painful experience. This highly practical session will present a warts-and-all study of what's involved in moving to XML.
Richard Pipe, CEO, InfoGrid Pacific Pte Ltd
View Richard's presentation here
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4:15
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Panel: Is the future of the book digital?
Moderator Graham Beattie is joined by a lively panel of cynics and true believers to separate myth from reality and examine just where this digital thing is taking us.
Panel: Tony Fisk, CEO, HarperCollins; Nicky Pellegrino, author; Sherman Young, author and academic.
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5:00
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Networking Drinks
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7:00PM
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Day One Ends
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Register Now. Download the conference registration form (PDF - 247 kb)
Updates will be posted regularly to our website so check back for up-to-date information.
The Future of the Book Conference
Hyatt Regency Hotel, Auckland • 24-25 June 2009
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| Day 2 – Thursday 25 June |
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8:30AM
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Registration opens
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9:00
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International Keynote: how to think, work and win in the digital global educational publishing market
As the publishing industry makes the transformation from print to digital formats, what do publishers need to do to succeed, which formats will prevail, and which business models will provide the best experiences to users and the greatest returns to investors and shareholders.
Michael Ross, VP/GM Britannica and author
View Michael's Presentation
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9:50
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International Keynote: Adobe's content strategy for the emerging digital world
Book publishers need to reach beyond print to engage their readers in the formats that suit them. But they must also continue to monetize their existing content investment as they open up new digital channels. This session looks at customer examples, developing technology trends and explains Adobe's strategy to move publishers forward quickly into the digital realm.
Mark Szulc, Senior Systems Engineer and Technical Solutions Manager for Adobe Australia and New Zealand
View Mark's presentation
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10:30
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Morning Tea and Product Showcase
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STREAM 1 – Future of the Book in Education
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STREAM 2 – The business of selling digital content
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11:00
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How digital technology is changing the way young people learn, create and consume
Sarah Jones draws on her experience as a publisher and on the research literature to discuss how young people are using technology inside and outside the classroom. Using examples including blogs, social networks, e-books and video, Sarah will discuss how technology is changing learning and what the implications are for publishers.
Sarah Jones is a consultant and former manager e-learning research, Ministry of Education
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Secrets of successful selling online
The digital world isn't just changing the way we publish. It's also changing how we sell and market to our customers. But what works and what doesn't?
In this session, Michael Carney, author and media strategist, exposes the great and the downright ugly, reveals the secrets of the best online sellers, and shows us the tools that smart digital marketers are using today to reach their buyers online.
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11:40
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Inside the digital classroom: What publishers need to know
This session will show you how Interactive Whiteboards (IWBs) are used in today's classrooms and will offer publishers tips on how to integrate them into their products.
Claire Ross, a former primary teacher in New Zealand and the UK, is a teaching and
learning advisor for ACTIVboardNZ
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Rethinking Paper & Pixels
Publishers can learn a lot from the digital technologies pioneered by other print media such as magazines. One such technology is Zinio which offers a range of compelling digital and interactive publishing solutions allowing rich layout and design, and revenue streams that include advertising and subscriptions.
Stuart Shepherd, Managing Director,TMMC
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12:30PM
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Lunch and Product Showcase
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1:30
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Case study: How one New Zealand e-publisher has gone digital to open up global markets
English To Go is a New Zealand company that decided from the start to be global. It now has customers everywhere. In this session, you'll hear about their experiences during ten years of e-publishing and e-learning, a journey that has resulted in informative and often amusing experiences in PR, marketing, sales, copyright control, customer relations, and web trends.
Chris Hogg, Director; Gavin McCardle, Director; Felicity McCardle, Editor; Rachel Ellis, Editor; English to Go
View English To Go's presentation
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2:20
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What role do libraries have in the future digital world.
The library has been an institution since for more than 2000 years. But as reading becomes increasingly digital, is it still relevant and should the way it operates change?
Martin Taylor, blogger and Director, Digital Publishing Forum; John Garraway, Chairman, National Digital Forum.
View Martin's presentation
View John's presentation
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3:00
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Afternoon Tea
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3:30
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How People Will Read Digitally
To create effective digital publications, you need to understand how people read digitally. This session explains the latest research findings and shows some cutting edge techniques being developed to enhance the digital reading experience.
David Bainbridge, University of Waikato
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4:10
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Panel: How can New Zealand publishers open up global channels for digital publishing
Moderator: Gillian Candler, publishing consultant. Panel: Michael Ross, Richard Pipe, NZ publisher tbc
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4:50
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Closing Remarks
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5:00PM
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Conference Ends
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Register Now. Download the conference registration form (PDF - 247 kb)
Contact us for more information
We look forward to seeing you at The Future of the Book!
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